Managing creativity and innovation in the workplace

Duration of Course - 1 Day

Unit Aims

To develop knowledge and understanding of creativity and innovation as required by a practising or potential manager.

Learning Outcomes

• Understand the importance of creativity and innovation for the organisation

Course Outline

• The importance of creativity and innovation for organisational success
• Auditing techniques to assess an organisation’s ability to innovate
• A range of different techniques for encouraging creative ideas amongst team members (eg brainstorming, nominal group technique, TRIZ, SCAMPER, synectics, random juxtaposition
• Barriers to creative thinking and resistance to innovation within organisations
• Methods of leading others in a creative ideas generation and assessment process
• Evaluation techniques to assist making reasoned recommendations to managers and others