Prospecting, Contact Strategies and Client Meetings
Duration of course: 2 days
Overview:
This programme will help participants to develop and implement strategies to identify and contact the right kind of potential clients and gain commitment to a meeting to discuss business opportunities.
To be able to:
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Develop and implement prospecting strategies
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Identify strategies to contact and keep in contact with the client
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Develop strategies to connect to client needs
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Recognise cultural challenges and how to overcome them
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Engage the client
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Convert a discussion to action and deal with objections
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Use business principles and values as a key differentiator with clients
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Apply consultative questioning techniques to identify and develop client needs
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Develop and deliver the benefits of a solution effectively
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Underpin the benefits of values as a key differentiator
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Manage client expectations
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Recognise and act on buying signals
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Gain commitment and close
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